About

At Athenaeum Research, we are passionate about harnessing the power of data to drive informed decision-making and create value for our clients. As leaders in statistical analysis and market research, we bridge the gap between complex data and actionable insights.

Our team of experts brings together diverse backgrounds in statistics, data science, market research, and business strategy. This multidisciplinary approach allows us to tackle challenges across various industries with both scientific rigor and practical business acumen.

Founded on the principles of innovation and excellence, we continuously push the boundaries of data analysis. Our cutting-edge methodologies and technologies enable us to uncover hidden patterns, predict trends, and provide strategic recommendations that give our clients a competitive edge.

We pride ourselves on our ability to translate complex statistical concepts into clear, actionable strategies.

Our Approch

  • Data-Driven Innovation
    We leverage cutting-edge statistical methodologies and advanced analytics to uncover hidden insights and drive innovation. Our approach goes beyond traditional data analysis, employing predictive modeling and machine learning techniques to anticipate trends and inform strategic decisions.

  • Interdisciplinary Collaboration
    Our strength lies in our diverse team of statisticians, data scientists, market researchers, and industry experts. This interdisciplinary approach allows us to tackle complex problems from multiple angles, ensuring comprehensive and innovative solutions.

  • Actionable Insights
    We believe that data is only valuable when it leads to action. Our focus is on translating complex statistical analyses into clear, practical recommendations. We work closely with our clients to ensure that our insights are not only understood but also implemented effectively to drive real-world results.

Meet this month’s highlight of our team

Jon de Gooijer

Jon de Gooijer, CEO of Athenaeum Research, brings a unique blend of statistical expertise and business acumen to his role. With a Master’s in Statistics from KU Leuven, one of Europe’s premier institutions for mathematical sciences, de Gooijer’s career spans from research analysis to a significant tenure at Bayer. His experience in applying statistical methods to real-world challenges drives Athenaeum Research’s commitment to innovative solutions across industries. Under de Gooijer’s leadership, the company balances scientific rigor with practical application, continually expanding its services and client base while maintaining a reputation for statistical excellence.

Evie Verhoef

Evie Verhoef, Head of Market Research at Athenaeum Research, brings a unique blend of public and private sector experience to her role. With a background in Political Science and Public Policy from the University of Amsterdam (UvA), Verhoef’s career spans work in government organizations and a significant tenure at Accenture in London. This diverse experience, coupled with her academic foundation, allows Verhoef to approach market research with a holistic, policy-informed perspective. At Athenaeum Research, she leads the market research division, driving innovative strategies that combine statistical rigor with practical, real-world applications across various industries.

Greg Borland

Greg Borland, Head of Client Relations at Athenaeum Research, brings a wealth of experience in building and maintaining strategic partnerships. With a degree from LSE, Borland honed his skills during a significant tenure at Deloitte, one of the world’s leading professional services firms. His background in consulting has equipped him with a deep understanding of diverse industries and client needs. At Athenaeum Research, Borland leverages his expertise to bridge the gap between complex statistical solutions and practical business applications. His client-centric approach ensures that the company’s advanced analytics capabilities are effectively translated into tangible value for clients across various sectors.